Brand Bihar

ICCR to showcase Bihar’s art and crafts to the world

The Indian Council of Cultural Relations (ICCR) has agreed to showcase Bihar’s soft power, especially handicrafts and ethnic arts to the world.

Bihar’s Art, Culture and Youth Department is scheduled to sign a Memorandum of Understanding (MoU) with the ICCR in this regard, according to Bandana Preyashi, Secretary, Department of Art, Culture and Youth, Government of Bihar.

The agreement will help give the artists from Bihar national and international exposure. The Department of Art, Culture and Youth is now preparing a calendar of live art and heritage performances to be held worldwide in the coming months after this MoU, Preyashi is quoted as saying by PTI.

“This MoU will help artists from Bihar, handicrafts and several other ethnic arts of the state to get international exposure”, Preyashi told PTI.

The Art and Culture department secretary said this MoU will help Bihar to send group of artists to other countries as part of cultural exchange initiative by the Central and the state government. Similarly, cultural troupes from other countries will also come to Bihar as part of cultural exchange initiatives.

“Globally famous art and cultural heritage of Bihar, including Madhubani and Mithila paintings, traditional folk dances and music, popular festivals, the rich architecture of Bihar since ancient period, etc. will be given top priority during cultural exchange programmers with foreign countries,” said Preyashi.

The state government will also organise Bihar-Diwas’ (foundation day of the state) on March 22 in other countries after this MoU, she said.

The secretary further said, “Bihar has a glorious past and a rich cultural heritage. The state has already attained international recognition through arts and crafts for several years. We have so many things to show the world. Being one of the oldest regions of the world, Bihar maintains its wonderful profile. The state has been exemplified with unique architectural significance since time immemorial”.

Besides, Bihar folk songs and dances are quite popular outside India, especially in Caribbean countries, therefore, our artists will get international exposure after this MoU, she said.

“This will strengthen cultural relations and mutual understanding between Bihar and other countries and will also establish and develop relations with national and international organizations in the field of culture,” she said.

Gyanendra Kumar Keshri

Gyanendra Kumar Keshri is consulting editor of BiharConnect. He has nearly 20 years of experience in journalism, having worked for diverse media streams in India and abroad.

Related Articles

Back to top button